Mendengarkan Gagasan


Ada banyak gagasan sederhana atau rumit lahir dari obrolan warung kopi, celoteh office boy, cetusan remaja, surat pembaca koran, dsb. Namun, pengambil keputusan sering mengabaikannya. Gagasan itu baru diiyakan jika sudah diomongin presiden, direkomendasikan komite ini-itu, ditempel di status Mark Zuckerberg, dsb.

Inovasi sering lahir di lorong-lorong sunyi, jarang di bawah sorotan lampu yang menyilaukan.

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